Ideas Magazine - February 2015

If you've paged through the latest Ideas Magazine, I'm sure you'll agree it's a beautiful and inspired issue. It makes me so proud to have my opinion mentioned as one of the experts they consulted for their Entrepreneurs article on marketing (page 64). It goes without saying that the Ideas team offer something quite unique through all they do. I loved contributing a few of my key thoughts. 

It's a great starting point for all creatives who want to be inspired and to also learn a few valuable business lessons. Several awesome Durban locals were featured, including Max from Savior Brand Co and the What's Cutting team, who gave me a special shout-out (thanks guys). Another thank you goes to the editor Terena for a mention in the Editor's Letter too.

Besides useful advice there are several amazing DIY's which I can't wait to try my hand at. I wonder if Daniel will appreciate all the Valentine's goodies? Probably not, but I will love making them. Lastly, have you checked out their monthly Printable Paper Parcels? So pretty!
Be sure to snap up a copy of the colourful and creative February Ideas mag. 

My New Office

Late last year I announced that I will be moving into a new office space! In 2011 I took on my business in a full-time capacity and have been working from home since. I have a really lovely, big room dedicated to my work and creative projects. However, as my business grew I felt that I needed a space that I could confidently invite my clients to as well as run small workshops from. I started the search, but with little to no avail. In fact at times all I could do was laugh at some of the rent people were after (along with their strict & ridiculous requirements). I wanted it to be a solid business decision and didn't want to settle for the wrong space just for the sake of moving. And... then there was a break-through! Finally! My friend Kim approached me as she was working on a space for her business in The Design Factory / Station Road. She offered me an office and it all came together. 

It's wonderfully exciting to be working on decorating my new office. I want the style to reflect my business along with a hint of my personality. Daniel has been so supportive, guiding me and of course restoring furniture pieces (with patience and love) and slowly, but surely we are getting there. Once it's all done I will be sure to share it with you, but in the meantime here is some of my inspiration.



I've been debating as to whether or not to have floating shelves on one of the longer walls within the space, but after seeing this inspiration I have settled on two shelving units so that I can move them around if need be. Daniel and I plan to use traditional metal office shelves (the frame part) and then replace the shelves with wooden ones. I found these via Gumtree using their location listings and the seller is based in KZN - which is ideal. I think once I have added a few decor elements and styled it up a bit - the end result will be just perfect.



I really like the idea of mixing in a few pieces with history. I want a stylish space, but not void of character. This inspiration captures the look and feel that I'm after. Globe chairs are quite a common second-hand find and in this case I'm thinking that they might look good in white too or with a cushioned seat area (I'm on the hunt for fabric). I discovered a straight back version on Gumtree and once again the seller is KZN based which is making all my searching a great deal less stressful.

We are working on a few other elements and soon I'll be able to move in and start officially working from my new space. I'm so happy that I can share the journey with you (hooray)! I'll keep you posted (pun intended).

*Posted in collaboration with Gumtree. All views are my own.

Intermediate Creative Business Workshop: February 2015 / ALMOST SOLD OUT

It's time to shape and build your business into the best it can be in 2015. I'm hosting my first two business workshops in February to help creative minds focus! The first to take place is the Intermediate (7th February) workshop followed by the Beginner's one (28th February - details to follow soon). The workshops have grown in popularity since I first started them two years ago.

TO BOOK: Click here to email me and reserve your spot.
DATE: 7th February 2015
VENUE: Open Plan Studio - The Design Factory, 39 Station Drive, Durban.
FULL DAY COURSE: 9am - 5pm
COST: R950
Space is very limited so don't delay.

Details:
The workshops are aimed at creative business owners in a variety of fields from photography and design to crafters or even bloggers. If you have your own business (or want to start your own) and want to learn and prosper, then the workshops are ideal for you. The topics range from social media to creative marketing ideas and there are two types of workshops – one for beginners and one for intermediates. The Beginner Workshops is ideal for business owners who would like to learn the basics. The Intermediate Workshops are for those who are in the industry and on the right track, but would perhaps like step it up a notch.

The workshops started in Durban with sold out dates and an amazing array of creatives joining in and 2013 I added Joburg into the mix as well as Cape Town in 2014. All the past attendees have given wonderful reviews. Creatives who attend can look forward to a day of learning with practical examples and case studies of successful businesses. The day is the ideal platform for networking within a creative environment. All the courses include a delicious lunch, snacks, a really lovely goodie bag and a host of giveaways from wonderful brands.

How do I know I'm intermediate? 
You already have a blog or understanding of social media. You enjoy being online and want to grow your business even further.

The Facts:
This workshop is aimed at creatives who are ready to expand, grow their business and blog readership. You would like to get an even better understanding of the various tools available to you.

What does your hard earned money get you?

Creative Goal Setting:  How to breakdown and achieve your personal and business goals.

Creative Branding:  Tying your brand and business together as one. We cover the essentials of what creates a good brand.

Blogging Tips:  Planning, scheduling and basic creative tips for putting posts together.

Social Media Tips:  We will focus on Twitter, Facebook, Pinterest, Instagram and how these can work towards generating blog readers and in turn more sales and opportunities.

Creative Marketing Ideas:  Fun, cost effective ways to generate interest in your business or blog.

How to Approach the Press:  Want to have your products or blog featured in magazines? I will give you the tips you need, from what to say to how you to say it.

Question and Answer Session:  A time for you to chat to me about your problems, new ideas or even plans for your business.

In addition you will receive snacks, an amazing lunch, the chance to mingle and make new friends as well as network. A goodie bag bursting with wonderful surprises will also be waiting for you!

How to sign up: 
Email me (hello@nadiavdmescht.co.za) or call me (072 093 7730) with your full name, contact number and request to book your spot. I will send you an invoice and all the relevant booking details - payment is due once invoice is received.

View past workshops here, here and here.

Love Long Length Giveaway

Being tall can be both a blessing and a curse. I have always enjoyed it, but when it comes to clothes it can be a challenge. My dear friend Kristi Kyle together with her mom, Brenda (who are both tall) gave this problem some thought and decided to solve it themselves.
Love Long Length is a clothing brand created especially for tall women. From PJ's to dresses this clever pair has us covered.

"Love Long Length is the product of many years of a mother-daughter duo’s struggle with trying to find clothing suited for tall women. Brenda is 5ft 10 (175cm) and Kristi is 6ft 1 (186cm). Together, they have launched a collection of clothing to meet the needs of tall women in South Africa (5ft 10 and taller)."


The Loungewear is my personal favourite - I like the idea of being able to look stylish while at home or relaxing. What strikes me about the brand is the hard work of these two creative business women. They offer a personal touch, an element of love, understanding and care that transcends beyond traditional business and adds heart and soul.

Currently these wonderful products are available online, at Durban's I heart Market and via private consult. For more details you can view the lovely Love Long Length site for details or contact the team via email.
Lucky for us they are offering a giveaway of one of their dresses and what makes it even better is if you win you can select the length (maxi or knee length) you would like so shorter ladies can enter too. The bonus element is that you can also select a colour should you win.

To enter - just follow the easy instructions via Rafflecopter below.
a Rafflecopter giveaway

The Serious Stuff:
This is a local, South African only giveaway.
Sometimes Rafflecopter experiences technical difficulties like all modern technology. If you can’t enter for some reason, try again later and it should work.

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